ETHICS MATTER

There is ever-increasing focus on intrinsic business value across all industries and sectors of the economy. Discussions around purpose, company values, impact and ESGs have done much to put ethical intent front in centre at the highest levels of an organisation.

Increasingly investors are interested if you can demonstrate your business is performing whilst operating ethically. Customers in greater numbers are choosing to first judge you by the way you conduct your business more than how your service meets their needs.

Ethical trade is moving beyond putting a list of company values on a page, or having employees sign a code of conduct statement. It’s about investors, customers and even your own workforce having the confidence that your products and services are prepared and sold from a platform of high ethical practices that can be proven year to year.

Translating ethical discussions into something more tangible, relevant, long-lasting and trustworthy is the next set of challenges facing businesses. Long gone are the days when many leaders believed ethical decisions hampered or even penalised their organisation's success.

There are countless cases of world-beating organisations who lead with ethical decisions as a way to better compete. If you choose to wait until everyone else moves, you miss the competitive opportunities that await. So, what is stopping you right now from following their lead?

Whether your business is in a growth phase, steady-as-she-goes continuity, or you’re thinking of liquidating due to business climate uncertainty, Flipside ES is that door to inviting you into the possible; to de-risking your business operating climate, whilst widening your decision-making net.